Front page of Het Financieele Dagblad and on page 3 dated 8 September 2016; mr. Alex Dolphijn of Ludwig & Van Dam about the further escalation of Bruna’s long-running conflict with its franchisees.
Front page of Het Financieele Dagblad and on page 3 dated 8 September 2015; mr. Alex Dolphijn of Ludwig & Van Dam about the further escalation of Bruna’s long-running conflict with its franchisees. The bookstore chain refuses to negotiate any longer about adjusting the franchise formula. Shopkeepers who do not agree now must leave, according to Bruna.
![](https://ludwigvandam.megaconcept.nl/wp-content/uploads/2020/12/232court-min-400x222.jpg)
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The bankrupt franchisor
In the penultimate contribution to this column, the phenomenon “Franchisor in difficulties, what to do?” discussed.